This policy determines the handling of personal information obtained by 47CLUB INC., (hereinafter referred as “the Company”) from customers using this website (hereafter referred to as “Via Tokyo”).

■Personal information to be obtained and its purpose of use

Customers’ personal information obtained for the management of Via Tokyo are mainly as follows:
Shown below is an example of the main items. Personal information obtained by our company is not limited to these, and depending on the specific contents there may be cases where it is not deemed personal information. Depending on the individual service, there may also be cases where personal information is used for purposes not specified below. For such cases the details will be noted separately on individual service websites.

[Table 1: Personal information obtained by itself]

1.Member registration information
>Purpose of Use
When using services as a member registered with Via Tokyo, the purposes are as follow
(1) To make personal verification when logging in or logging out;
(2) to display member information automatically on various screens; and
(3) to display purchase history
>Commission[yes/no]: Yes
>Details of commission: Database server operations

2.Personal information of purchasing customers
>Purpose of Use
(1) For providing products/services purchased through Via Tokyo;
(2) For payment settlement;
(3) For providing aftercare services from the Company to customers;
(4) For operations required by the execution of other transactions (including the contacts from the Company necessary for such); and
(5) For marketing use (*1)
>Commission[yes/no]: Yes
>Details of commission: ・Database server operations
・Marketing research operations

3.Delivery address information when purchasing as gift to another person
>Purpose of Use
(1) For providing purchased products/services purchased through Via Tokyo;
(2) For providing aftercare services from the Company to customers;
(3) For operations required by the execution of other transactions (including the contacts from the Company necessary for such); and
(4) For marketing use (*1)
>Commission[yes/no]: Yes
>Details of commission: ・Database server operations
・Marketing research operations

4.E-mail address received for e-mail magazine application
>Purpose of Use;For sending the desired e-mail magazine
>Commission[yes/no]: Yes
>Details of commission: Database server operations

5.Personal information received from an inquiry
>Purpose of Use;For responding to the inquiry
>Commission[yes/no]: Yes
>Details of commission: Database server operations

6.Information received automatically by the Company when customers use Via Tokyo (IP address/cookie information, Internet browsing history at Via Tokyo site, customer’s usage environment, etc.)
*Registered customers only.
>Purpose of Use
(1) For improving customer convenience by customizing advertisements or contents displayed to match those that may interest the customer based on the sex, age, address, interests/hobbies and purchase history of the registered customer members
(2) For marketing research analysis (*1)
>Commission[yes/no]: Yes
>Details of commission: ・Database server operations
・Marketing research operations

*1: The Company uses cookies and a Web beacon for products that most interest the customer, contents, and whether a purchase has been made and how Via Tokyo is used can be understood. The Company uses its own marketing operation services or those provided by a third party. Based on the information obtained, strengthening/improvement in the provision of services and contents of advertisements are made to better suit the customers. Customers can decline the collection of information by the Company by changing the setting to deny the receipt of cookies or deactivating the functions of the cookies. An explanation on the method can be found in the Help section, which is provided in most browsers.

■Commissioned management

As noted in “Commission [yes/no]” and “Details of Commission” in [Table 1: Personal information obtained by Our Company], the Company commissions an external company for part of the operation, including the handling of personal information. In commissioning our operation, the privacy of personal information by the commissioned company is deemed the highest priority. The Company selects a firm that fully meets the standard of personal information privacy as set by the Company and explicitly defines the extent of responsibility regarding the commission of personal information privacy in a contract.
Furthermore, even after operation commenced, appropriate handling of the commissioned personal information is continuously demanded from the commissioned firm, and supervision/inspection is continuously carried out in order to ensure such compliance.

■Procedures for the disclosure of personal information, etc.

Customer can 1) disclose; 2) edit, add, or delete; 3) stop usage; or remove his/her own information from the Customer Information Registration/Edit screen of Via Tokyo.

■Compliance of Laws and Regulations

The Company handles personal information in compliance with the laws regarding protection of personal information within Japan and guidelines and other related regulations as determined by the country.

■Safety in the transmission of personal information

The Company uses SSL software encoding for security in the transmission of customer information.

■Continuous improvement measures

In response to advances in information security technology, changing security threats, and changes in other various circumstances in society, the Company will continuously review and improve the information security management system in order to continuously maintain appropriate handling of personal information and protection standard.

■Revision of personal information protection policy

The Company may change, in whole or in part, the policy in the future. In case of major changes, it will be announced in a method determined by the Company, such as notification on the website.

※This site conforms to the privacy policy of our company EC site 47 Club used within Japan.

■Contact Information
Company Name: 47CLUB INC. (Yon-nana CLUB)
Address: 1-12-6 Tsukiji,Chuo-ku,Tokyo JAPAN
Email: viatokyo@47club.jp

■When it is deemed necessary, we may make changes to the Personal Information, Purpose of its Use or Privacy Policies sections of this webpage without prior notice and consider it to be an official announcement to you.


■Enactment Date
1-Nov-14